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Introduction
The UFVA Film and Video Resource Directory has proven to be a valuable resource for association members and other industry professionals who use the Internet to locate products and services for the entire film and video industry. This information resource uses powerful search technology that continually indexes the content of participating supplier Web sites. Users have the option of performing keyword-driven searches that mirror traditional search engines, or a category-specific search. Both methods produce the most relevant results on the Web.
Who is searching the UFVA Film and Video Resource Directory?
Members of the University Film & Video Association (UFVA) are using the UFVA Film and Video Resource Directory on a daily basis.
But the directory isn’t limited to association members. Other film and video students, faculty and other industry professionals are using the directory as well. These industry professionals spend billions a year on products and services your company offers.
And when these professionals are ready to buy, they turn to the UFVA Film and Video Resource Directory to cut through the clutter of traditional search engine results.
Why complete a listing in the UFVA Film and Video Resource Directory?
The UFVA Film and Video Resource Directory has been created specifically for serious buyers of your product or service. Purchasing a listing in the directory ensures that your company’s brand and message are delivered directly to those that matter most to your business. UFVA is recognized as a leader in the industry. And film and video students, faculty and other industry professionals turn to the association as the informational source in the industry.
With traditional search results, your company’s listing becomes one in a million. But searching through the UFVA Film and Video Resource Directory presents relevant search results to pre-qualified, committed buyers. Completing a listing in the directory will cost your company less advertising dollars than participating in the pay-per-click campaigns of the major search engines and delivers better results.
Your complete listing in the UFVA Film and Video Resource Directory will feature your company logo and description, contact information and company Web site and e-mail link. The listing will be grouped into categories of your choice to enable efficient searching.
How do industry professionals find the UFVA Film and Video Resource Directory?
A link to the UFVA Film and Video Resource Directory is prominently displayed on the UFVA Web site (http://ufva.org). The directory can also be found at http://ufvaresourcedirectory.com.
Pricing and Placement Opportunities
The following rates reflect an annual pricing structure. Your company’s listing appears in the UFVA Film and Video Resource Directory year-round.
| $395 |
Completed Web-Enabled Listing |
A completed web-enabled listing includes your full-color company logo, a corporate description, links to your Web site and e-mail address, and placement in up to 10 predefined headings. Get the visibility in the marketplace that you need! |
| $150 |
Priority Placement |
This additional fee allows your company to have your completed listing appear on the first page within a single heading of your choosing. |
| $1500 |
1st Place Premium Placement |
This additional fee allows your completed listing to appear as the top position within a single heading of your choosing. |
| $1350 |
2nd Place Premium Placement |
This additional fee allows your completed listing to appear as the second position within a single heading of your choosing. |
| $1150 |
3rd Place Premium Placement |
This additional fee allows your completed listing to appear as the third position within a single heading of your choosing. |
| $350 |
Video-enhanced Listing |
Add video to your Enhanced Listing – bring your products and services to life with video or post commercials! Want to add more than one video – just $250 for additional videos posted to your listing. |
| $1,500 |
Heading Banner |
Banners are located within specific headers chosen by the advertiser. A limited number of banners are available in each heading. |
| $5000 |
Banner Ad Placement |
Banners are located at the top of the page, between the search bar and pre-defined search categories and between the search bar and results. A limited number of banners are available on the guide. |
Specifications
Logo guidelines: Your company's logo will appear as part of the completed listing. Logos will be published at 338 pixels x 168 pixels. For best quality, logos should be submitted as JPEGs in RGB format. File size should not exceed 15k.
Video guidelines: Your video(s) will launch from a video icon placed on your Enhanced Listing. Videos should be less than 10 minutes and can be submitted in the following formats: .avi (Audio Video Interleave), .mov (Apple QuickTime Movie). mp4 (MPEG-4 Video File) .mpg (MPEG Video File), .qt (Apple QuickTime Movie), .rm (Real Media File), .swf (Macromedia Flash Movie), .wmv (Windows Media Video File). Video dimensions should be 400 pixels by 300 pixels.
Banner ads: Whether you use our no-cost creative services department or create your own banner ad, a consultation phone call will be conducted. The preferred format for all banner ad submissions is JPEG or GIF with a file size not exceeding 25k.
Banner ads must be 468 pixels x 60 pixels. For more information about graphic specifications, please contact your sales representative.
About UFVA
Founded in 1947 as the University Film Producers Association, the UFVA has developed into an organization of almost 800 professionals and institutions involved in the production and study of film, video, and other media arts. The UFVA is an international organization where media production and writing meets the history, theory and criticism of the media. The UFVA members are image-makers and artists, teachers and students, archivists and distributors, college departments, libraries, and manufacturers. Your membership to the UFVA will provide you opportunities to meet and share ideas with colleagues, receive evaluation of creative work, and monitor the developments in film/video technology, education, scholarship and artistic pursuits.
Contact
For additional information, call (972) 402-7000, or e-mail us at ufva@multiview.com.
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